In an effort to highlight the great behaviour that so many of our young patrons engage in as well as to break down barriers and build positive relationships between Transit Officers and young people, the Right Track Reward Card campaign was rolled out for Rail Safety Week in August.
The campaign involved Transit Officers keeping an eye out for young people doing the right thing on and around public transport. The officers handed out reward cards outlining the actions they identified as being in line with Right Track’s key messages of safety and respect.
The aim of the campaign was to give Transit Officers the opportunity to engage with young people in a positive way and show young people that we do notice and appreciate good behaviour on the network.
The young people who were approached by Transit Officers not only recieved that positive reinforcement but also went in the draw to win one of ten double movie passes. The campaign has been run twice before with positive feedback flooding in from Transit Officers, young people and youth organisations alike.
Keep an eye out for the next time we run the campaign and feel free to let us know about the good behaviour that you notice on the network.